The Internet can seem like a daunting place when considering moving your business online.\u00a0 It\u2019s a given that the Internet has become a go-to for information and reviews on products and services. Chances are, if you are already operating a small business there are people online talking about it. There are limitless opportunities when opening the door to an online business, giving you access to customers you may have never been able to target by any other means.<\/span><\/p>\n Here\u2019s a few reasons to convince you that its time to move your business online;<\/span><\/p>\n As mentioned earlier, even if you don\u2019t have an online presence its highly likely that your customers are already talking about your business online. It\u2019s important to create a portal that invites this conversation whether through a comments section on your company blog or a discussion board. If a customer is frustrated or upset they can tell the world in a matter of seconds, and if your company isn\u2019t there to make amends this feedback can be the only thing potential customers see when they search your business in Google.<\/span><\/p>\n Having a website won\u2019t prevent negative comments being made, but it helps you control the conversation and allows your business to demonstrate its commitment to your customers through resolving the issue and not shying away from the problem.<\/span><\/p>\n Majority of consumers will research a company online before they do business. If your business does not feature in search engines its likely to deter potential customers and point them in the direction of a competitor that has an online presence. By having an online presence namely through a website, not only are your customers finding you, but you are also opening the doors to new customers that may stumble upon your site from search engine searches.<\/span><\/p>\n\n
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